Post by account_disabled on Jan 21, 2024 23:28:09 GMT -6
Today one of the most popular engines is WordPress. Initially, it focused on information portals and blogs. But the practice of using this system has shown that WordPress is also well suited for commercial projects. Statistics show that almost a third of all Internet resources are created on this CMS. But one platform is not enough for a site to rank well in search engines and increase its traffic. This article will discuss what you need to do to properly optimize sites on WordPress. Features of website promotion on WordPress Features of SEO website promotion using CMS WordPress Among the basic features of WordPress, experts call free access, open source code and the presence of a huge number of plugins, by setting which you can radically change the site itself if desired. But to achieve good results in WordPress SEO, you should think about this at the project development stage. You need to pay attention to the choice: domain name . It is desirable that this be a word that reflects the theme of the niche in which the company operates; hosting provider . If there is a lot of advertising on the platform or the server is located in another country, this can reduce the loading speed of the site and have a bad effect on promotion.
Perhaps the most important feature of this CMS is that you can choose an SEO-friendly theme for its design. And then in the future there will be practically no problems with adaptive layout, loading speed, image compression and others. And it will be easy for a promotion specialist to do promotion. How to optimize a website on WordPress? In addition to the basic functions that a CMS provi B2B Email List des for optimization, you can develop a WordPress SEO strategy and attract traffic to your site and improve rankings using additional tools. Installing WordPress Plugins for SEO If you decide to thoroughly engage in website promotion, then you cannot do without special tools. One of the most convenient is Yoast SEO. With its help, you can make the necessary changes to meta tags from the admin panel, create an XML map, find and edit errors. Another popular plugin is All in One SEO Pack. It integrates well with Google Analytics; you can set up automatic optimization of titles and notify search engines about changes on the site. There are additional useful functions for promoting online stores. You can also remember: The SEO Framework; Redirection;
AMP on WordPress; MetaSlider and others. With these extensions, optimizing your WordPress site is a very real task. Research and selection of keywords Research and selection of keywords SEO for a WordPress site is impossible without high-quality keyword research. Using various tools, you can study them and select new ones. The main work that this CMS allows you to do: searching for those words and phrases that can generate a large amount of traffic; researching competitive resources to determine what keywords they use in promotion; identifying keywords with the least competition and compiling a list for promoting your portal. After this, further search engine optimization of WordPress sites becomes available. Get a traffic forecast for your site Meta Description Optimization As you know, the meta description is scanned by search bots and significantly affects the position in the search results. To optimize this element, you can use installed WordPress plugins. Yoast SEO and All in One SEO Pack functionality allows you to customize a global meta description template or add them to each page separately. In the first case, you need to act carefully and use it only for similar blocks, and then using variables in the template. This way you can avoid duplicating meta descriptions and blocking by search engines. In the second case, you can edit the meta description so that it is optimized.
Perhaps the most important feature of this CMS is that you can choose an SEO-friendly theme for its design. And then in the future there will be practically no problems with adaptive layout, loading speed, image compression and others. And it will be easy for a promotion specialist to do promotion. How to optimize a website on WordPress? In addition to the basic functions that a CMS provi B2B Email List des for optimization, you can develop a WordPress SEO strategy and attract traffic to your site and improve rankings using additional tools. Installing WordPress Plugins for SEO If you decide to thoroughly engage in website promotion, then you cannot do without special tools. One of the most convenient is Yoast SEO. With its help, you can make the necessary changes to meta tags from the admin panel, create an XML map, find and edit errors. Another popular plugin is All in One SEO Pack. It integrates well with Google Analytics; you can set up automatic optimization of titles and notify search engines about changes on the site. There are additional useful functions for promoting online stores. You can also remember: The SEO Framework; Redirection;
AMP on WordPress; MetaSlider and others. With these extensions, optimizing your WordPress site is a very real task. Research and selection of keywords Research and selection of keywords SEO for a WordPress site is impossible without high-quality keyword research. Using various tools, you can study them and select new ones. The main work that this CMS allows you to do: searching for those words and phrases that can generate a large amount of traffic; researching competitive resources to determine what keywords they use in promotion; identifying keywords with the least competition and compiling a list for promoting your portal. After this, further search engine optimization of WordPress sites becomes available. Get a traffic forecast for your site Meta Description Optimization As you know, the meta description is scanned by search bots and significantly affects the position in the search results. To optimize this element, you can use installed WordPress plugins. Yoast SEO and All in One SEO Pack functionality allows you to customize a global meta description template or add them to each page separately. In the first case, you need to act carefully and use it only for similar blocks, and then using variables in the template. This way you can avoid duplicating meta descriptions and blocking by search engines. In the second case, you can edit the meta description so that it is optimized.